Logo Timeline Wiki

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1987-1995[]

File:Xbox (Old).svg

On April 5, 1987, the first-ever Xbox was released

1995-2001[]

File:Xbox (90s).svg

In 1995, Xbox had rebranded


2001-2004 (Xbox)[]

latest?cb=20121214132807

In 2001, Xbox had rebranded again.

Nicknames:

  • Original version: "The Green Blob", "The Lab", "Green X", "The Xbox X"
  • Alternate variant: "Green Explosion of Doom"
  • Xbox Live variant: "The Live Lab"

Logo: We see a green blob formed in a green and black laboratory. It keeps moving and moving, but everything zooms out in green light and we see a large green, pointy X. Below it is "XBOX", also in green. In a few seconds, the 1987-2012 Microsoft logo is seen on the bottom.

Variants:

  • An alternative version can be seen if an original Xbox game is inserted into a DVD/Blu-ray player (or any PC or gaming system that plays DVDs or Blu-rays, like the PS2/PS3 for example). We see an exploding green flash with green dots and they all form a green bubble circle. It zooms in when we see bacteria-like things, and then green flash zooms in the Xbox logo without the "X". It shines and two lines make it black and turns green again, and in a few seconds, it explodes. After that, it displays "This is an Xbox game disc. Please put it in your Xbox to start playing." and says it in English, French, German, Spanish, Italian and Japanese. The Xbox 360 has a similar animation.
  • On Dashboard version 4920, an animated logo will appear when "Xbox LIVE" is selected on the dashboard. It begins with a black background, and then an orange light shines brightly with several streaks. After this, a green neon hexagonal grid appears as the camera zooms out. Eventually, it zooms out enough to reveal the "X" logo along with the "XBOX" text. The camera pans and rotates until the XBOX logo is seen from the top, and center. During the camera motion, the light is revealed to be coming from the letter "I" in "LIVE", and the letters "L", "V", and "E" slide in from the sides and light up orange.The "I" continues to shine from the top.
  • A still version with a white background is seen when you play an Xbox game on an Xbox 360.
  • When playing an Xbox game on an Xbox One, the Microsoft logo is removed, presumably because they changed their logo since then.
  • Here is its consoles:
    • November 17, 2002-May 17, 2015:
      • November 17, 2002-May 20, 2007 (International), November 24, 2002-March 13, 2011 (Asia), December 1, 2002-May 17, 2015 (UK): The last three letters in the word "XBOX" are in green text, and the letter "X" in that word happens to be one of the old Xbox icons in 2001.
      • November 2, 2003-May 20, 2007 (USA): All letters except for the letter "O" are in green text, and the "O" is the blue circle itself.

FX/SFX: The blob and "X" being formed, which seems to be CGI. The alternative version also uses CGI with great results.

Music/Sounds: Some deep synth bass notes with thunderclaps, followed by a high-pitched synthesized tune. It was composed by Brian Schmidt, who is known for composing music for pinball and video games. The alternative version had a synthesized rock tune backed by cacophonies of an electric guitar, a synthesized EDM-esque riser, a repeating series of overly-saturated snippets of a man saying the name of the console, and an exploding sound with quiet beeps in the background in the end.

Availability: It still appears as the start-up on all models of the original Xbox console, which can be found for cheap on many auction sites or goodwill stores. Also appears when playing an Xbox game on an Xbox One or Xbox Series console. Ultra rare for the Xbox Live variant, since it only appears on consoles running the dashboard version "4920".

Editor's Note: None.

2004-present[]

2004 (Xbox 360)[]

latest?cb=20131202030425

Original Xbox 360 (2004-November 3, 2010)[]

Nicknames: "The X Sphere", "The Xbox Sphere", "Green X II", "The Xbox X II"

Logo: We first see the top of a large sphere against a white BG in dim light. As the room begins to light up, the large, pointy green "X" lands on the right side of the sphere and shoots out a green ripple. The sphere then rapidly zooms out with a green aura and spins around clockwise so that the "X", which is deeply cut through the sphere, faces us. Another green ripple shoots out from the sphere, turning the BG pale green and forming the words "XBOX 360" below, with "XBOX" in green, "360" in gray, and the middle line of the "B" extending slightly out to the left. The sphere shines, and a small black Microsoft logo fades in below seconds after if you have a game in the tray and auto play is turned on.

Variants:

  • A extremely rare variant was used before the Xbox 360's release date.
  • The green background is different, the music is remixed and the Xbox 360 text moves slightly.
  • September 23, 2007-May 20, 2018 (USA), September 3, 2007-present (International), March 20, 2011-present (Asia, used for their 10th birthday/anniversary): Here is its console of all of the Xbox 360.

Interesting Side Note: This is actually the first episode of the Xbox sphere.

FX/SFX: The sphere and lighting effects. This logo was created by Imaginary Forces.

Music/Sounds: A dreamy synth tune with a few whooshes as the sphere forms. It ends with a fading synth chord (from the XBOX 360 game commercials) when the words are formed below. It was composed by Audiobrain.

Availability: Rare. Was seen as the start-up of the Xbox 360, before the late 2010 firmware update. Can be found on older systems running the old firmware. This was also found on early versions of the slim model that were manufactured before the update, however the rarity of a slim model with this startup is higher, if not extinct. The stakes are raised considering the original models were infamous for hardware failures and/or the Red Ring Of Death (caused by overheating), so you’re lucky if you either find or own an original model that still works.

Editor's Note: This was a memorable logo for Xbox 360 players of the time.

Xbox 360 E (November 4, 2010-2016)[]

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Nicknames: "The X Sphere II", "The Xbox Sphere II", "Green X III", "The Xbox X III"

Logo: On a white background we see many lines in shades of green swirl and form a gray sphere. A thick green trail forms and flies around as the sphere zooms at us, then zooms to its natural position as the green trail flies into the middle of the sphere, forming the same green "X" as before. The words "XBOX 360" (in the same colors as before) zoom in as the "X" glows for a second.Like before, if there's a game in the tray and auto-play is turned on, the Microsoft logo appears below.

Variants:

  • Starting with a software update released on June 10, 2013, the green colors (notably the Xbox text) are darker.
  • In certain countries, when you buy the Xbox 360 E Blue Edition, the startup is in blue.
  • September 27, 2015-present (UK): Used for the "Brits". Here is its console for the "Brits".

FX/SFX: All of the animation in this logo.

Music/Sounds: We begin with a synth note similar to the last logo. Then we hear a few whooshes, and a higher pitched version of the last note.

Availability: Common. While no longer current due to Microsoft stopping the production of the system in 2016, it can still be seen on Xbox 360 consoles running the late 2010 firmware update, especially the slim and E models. This logo can also be seen when playing an Xbox 360 game on an Xbox One or Xbox Series console.

Editor's Note: Like the last logo, this was also a memorable logo for Xbox 360 players, both coming from the early years of the console and recent players.

Final Note: After 10 years, Microsoft decided to stop the production of the Xbox 360.

2013 (Xbox One), 2016 (Xbox One S), 2017 (Xbox One X)[]

Xbox One

2013-present (Xbox One); 2016-present (Xbox One S); 2017-present (Xbox One X)

Nicknames: "The X Sphere III", "The Xbox Sphere III", "Green X IV", "The Xbox X IV"

Logo: On a green background, we see the same X Sphere from the Xbox 360 logo (however the sphere is now white instead of gray) zooming out and rotating into place. "XBOX ONE" fades in. Then three small dots appear underneath the logo as the Xbox One is loading.

Variants:

  • 2017-present (Australia): In 2017, the startup received a minor update, the dots have been removed and the lighting in the sphere is brighter. The brand for Xbox One changed in Australia in 2017, two years after the brand changed in the UK, but for now this is for Australia right here "boy white".
  • 2018-present (USA): Here is the collection of all the Xbox's consoles for their 17th anniversary: Xbox (2001-2009), Xbox 360 (2005-2016), Xbox 360 E (2010-2016), Xbox One (2013-present), Xbox One S (2016-present) and Xbox One X (2017-present). (where the heck is "Kinect was released"?)

FX/SFX: The sphere zooming out.

Music/Sounds: The ending of the Xbox 360 startups, but low-pitched.

Availability: This was seen at the end of the trailer showing off the Xbox One console. It was later used as the official startup for the console itself.

Editor's Note: None.

2020 (Xbox Series)[]

Nicknames: "The X Sphere IV", "The Xbox Sphere IV", "Black and White X", "The Xbox X V"

Logo: On a black background, the X Sphere draws itself in white as the word ''XBOX'', also in white, fades in below. When the sphere is completely drawn, a blue aura emits from the bottom of it, illuminating the logo into view as a lens flare sweeps across the text. The logo sheens in gray once before fading out.

FX/SFX: The sphere and text appearing, the lens flare. Simple but effective CGI.

Music/Sounds: A synth, chorus-like note is held throughout the entire logo, sounding almost like an old Windows (coincidentally also a Microsoft product) startup.

Availability: First seen on a YouTube video advertising the first look at Xbox Series X gameplay at an ''Inside Xbox'' event. Can also be seen when turning on a Xbox Series X or Xbox Series S console.

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