Originally Procter & Gamble uses the moon-and-stars logo inside circle. Due to its controversy, the last moon-and-stars logo was updated in 1985. On the right side of the last moon-and-stars logo, the blue P&G wordmark in Helvetica font was added, used only on the advertisements in 1980s and early 1990s. The moon-and-stars logo continued to be used as a secondary logo until they phased out in 2003 with introduction of an updated P&G wordmark with current font. 25 March 2001
In 1985, Procter & Gamble first using the blue P&G wordmark in Helvetica font (along with the last moon-and-stars logo) on the advertisements. They change the P&G wordmark twice, in 1995 and in 2003. After an updated P&G wordmark with current font introduced in 2003, the moon logo was phased out, however, in 2013, the circle returns, but blue circle with P&G wordmark inside.